平臺(tái)ProductBoost最佳實(shí)踐之產(chǎn)品選擇

2. 產(chǎn)品選擇

為了取得最佳的 ProductBoost 效果，您需要選擇合適的產(chǎn)品。Wish商戶平臺(tái)建議選擇具有巨大銷售潛力的優(yōu)質(zhì)產(chǎn)品。這包括：

• 暢銷產(chǎn)品

• 新產(chǎn)品或業(yè)績(jī)平平的產(chǎn)品：ProductBoost 可以大大提高產(chǎn)品曝光量和銷量

• 其他平臺(tái)上的暢銷產(chǎn)品

• 需求量大的熱門季節(jié)性產(chǎn)品

• 上沒有的產(chǎn)品，讓 Wish 用戶覺得“新鮮”的產(chǎn)品

• 想要進(jìn)行促銷或正在打折的產(chǎn)品

• 您專營(yíng)且具有競(jìng)爭(zhēng)優(yōu)勢(shì)的產(chǎn)品（即出色的領(lǐng)域知識(shí)、優(yōu)惠的價(jià)格和更好的質(zhì)量）

其他技巧：

• 研究 Wish 平臺(tái)上類似的產(chǎn)品或品類，研究如何提升銷量業(yè)績(jī)

• 采用良好、合理的，保持在平臺(tái)上的競(jìng)爭(zhēng)優(yōu)勢(shì)

2. Product Choices

To achieve the best outcome in , pick the right products. We suggest good quality products with a lot of sales potential. This includes:

• Best sellers

• New listings or moderate performers: ProductBoost can provide a great lift in exposures and sales

• Products that see success on other platforms

• Trending, in-season products with a lot of demand

• Products that our platform does not have, products that are “fresh” to Wish users

• Products that you would like to run promotional sales or that are on sale

• Products that you specialize in and have a competitive edge (i.e., good domain knowledge, better price and quality)

 Other tips to consider:

• Study similar products or similar product categories on for a sense of how to increase sales performance

• Adopt good and reasonable pricing strategies to maintain your competitive advantage on the platform 

特別聲明：以上文章內(nèi)容僅代表作者本人觀點(diǎn)，不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。